Monday, April 23, 2012

How to spot greenwashers

Most savvy shoppers are by now familiar with the term “greenwashing” It’s when a company expresses environmental concerns and uses keywords on products to dupe the consumer into thinking an item is eco-friendly, when in fact it is not. If  you’re trying desperately to sift through all the misinformation out there, read on; here is a list of resources that will help you determine whether companies are being upfront about their environmental claims.

Read more: http://www.theglobeandmail.com/life/home-and-garden/spring-cleaning/how-green-is-it-how-to-sort-out-the-environmental-hype/article2409152/


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